Three visionary entrepreneurs from Switzerland and Ecuador, living at Finca Yantza in the Ecuadorian Amazon. Together we have international experience in organic, holistic production, transparency, process standardization, socio-organizational work, entrepreneurship, export, e-commerce, communication and digital marketing. We have been inspired into the creation of PermaTree Superfoods in Sept 2019 because of the need of real income for the producing families in territories of the southern Ecuadorian Amazon. And the lack of transparency of “organic’ products in first world markets.
To be an innovative and disruptive company that produces added value superfoods of the highest quality directly from within the territory.
Transformation of territory. Social, environmental and economic enhancing. Work throughout the value chain with transparency with direct and indirect actors. Focused on the beneficial properties for the health and well-being of the organism.
Rescuing the local multicultural identity. Focusing on the regeneration of mega biodiversity.
Focused on promoting the production of the raw material with 400 producing families. Focused on micro lots of unique origin from the southern territories of the Ecuadorian Amazon. We go beyond the organic. Totally transparent process from seed to value-added superfoods. Without agrochemicals: zero pesticides, zero herbicides and zero chemical fertilizers.
Communicating clearly and precisely to help final consumers, to make an educated decision at the time of the purchase of the superfood.
How do we do this?
The whole process is done locally so all the added value is made here. And doing so we can make it fully transparent for the consumer.
By working with small farms that agree to our way of working with the land, we know exactly how our products are grown. Their fruits and vegetables are transformed and packaged here, at our own plant. We communicate clearly and precisely about all aspects of our products to help our final consumers make an educated decision at the time of purchase of the superfood.
Our products are grown by local farm families. These are small farms owned by one family living and working on it, so they can offer high quality produce.
We are able to pay them a good price and in turn we ask them to start farming organically and help with reforestation. They grow organic fruit trees and also plant 250 bamboo plants. Bamboo benefits agro forestry, erosion control, 30% more oxygen production, re-generate local mega biodiversity .
We get high quality organic products and and will reach our goal of reforestation and regenerating biodiversity in territory. The producing family in turn gets a truly higher income (x 4) compared to selling at the local market. Transparency and Win-win. That’s what we’re about.
Why is this important to us?
We want to provide healthy honest food to the world. Our transparent process is to prevent the product from undergoing any negative transformation in its natural chain with added ingredients such as: sugar, milk, salt, seasonings, among others. All they do is lessen the effects of the antioxidants of fruit and plants, which help eliminate free radicals found in the bloodstream.
We want everyone to profit. Also the farmer and their region. Most of the time they get paid very little for their produce. This makes them turn to more profitable things like cattle farming, timber and lots of mining. All those things are destroying the Amazon Forest. We care for a healthy sustainable living environment and we focus on the regeneration of mega biodiversity.